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2026 Annual Sponsors Needed

Calling all Local Business Owners — Want Year-Long Exposure While Supporting West Roseville Community Events?
We’re now inviting businesses to become 2026 Annual Sponsors of the West Roseville Neighborhood Associations (Westpark, Fiddyment Farm, Solaire, & Creekview) for West Roseville community events and programs.

Your sponsorship helps support some of our most loved neighborhood traditions, including:
Summer Movie Nights
National Night Out
Photos with Santa
Halloween Decoration Contest
Christmas Light Contest
Letters to Santa

With annual sponsorship opportunities ranging from $250 to $2,000, businesses of different sizes can get involved while receiving visibility throughout the year — not just for a single event.
Year-long brand exposure opportunities
Multiple sponsorship levels available
Support a local nonprofit community effort
Tax-deductible sponsorships

Check out our video at the link below to learn more about our sponsorship opportunities:
https://wna.rcona.org/donate/2026-sponsors

2026_NASponsorship_Flier_FINAL.pdf
Admin

2026 Spring Cleanup Events - 4 Dates - Updated April 8th

Say goodbye to clutter: Spring cleaning events
Happening in April and May!
Streamline your spring cleaning by participating in a complimentary spring clean-up organized by the City of Roseville and the Roseville Coalition of Neighborhood Associations (RCONA). Seize the chance to declutter your space, reclaim your garage, and dispose of unwanted items at no cost!
2026 Event Locations
Saturdays from 8 a.m. to 2 p.m.
April 11: Bridgeway Church, 8150 Industrial Avenue
April 25: Bridgeway Church, 8150 Industrial Avenue
May 9: St John’s Church, 2351 Pleasant Grove Blvd
May 30: Saugstad Park, 100 Buljan Drive
(all events are RAIN or SHINE)
 
Remember to assemble your unwanted items the night before, ensuring that they only include acceptable materials. Items not accepted at the clean-up events can be delivered to the Western Placer Waste Management Authority Materials Recovery Facility (MRF) for a fee. Visit wpwma.ca.gov for details, fees, and hours of operation. You can also schedule a doorstep pick up of some Household Hazardous Waste and e-waste. Visit the Roseville City website for details.
 



If you want to volunteer at a Spring Cleanup event, go to the following link:
https://www.signupgenius.com/go/8050E44ADAC2DA1FC1-62071319-2026 



Cleanup article for newsletters v2026.pdf
 
A signed waiver is required (by our insurance company) for all volunteers. Minors must have a waiver signed by a parent or guardian. Thank you.    
 
Waiver for RCONA_NA Volunteers 2026.pdf
Admin

We Are Roseville - May 12, 2026

Serve your community on a board or commission
The Roseville City Council is accepting applications from citizens 18 or older residing within the City limits of Roseville interested in serving on the following boards and committees:
Economic Development Advisory Committee (two vacancies)
*Appointees must live OR work in Roseville.
Grants Advisory Commission (three vacancies)
Local Sales Tax Citizen's Oversight Committee (one vacancy)
Planning Commission (three vacancies)
Submit your application to the City Clerk by 4 p.m. on Friday, May 22.
Learn more and apply

Get rolling during May is Bike Month
Enjoy the outdoors with Roseville's Bike Month activities. Explore how active and sustainable transportation choices can benefit air quality and our physical health while having fun.
Whether you're commuting, exercising, or out for a leisurely ride, every trip makes a difference.
Learn more about May is Bike Month

Goats are back
They’re cute, they’re hungry and they’re hard at work! The goats are back in Roseville, grazing their way through overgrown brush in our natural areas to help manage vegetation. Want to see them in action?
Check out our goat tracker

Summer fun starts here
We’ve got you covered! SPARKS Summer Camps still have limited spots available, with weekly sessions to fit your schedule. Kids will enjoy days packed with games, crafts, sports, field trips, and water fun…all in a safe, supervised environment. Spots are limited, so be sure to save yours soon.
Register for SPARKS camp


Kickstart your culinary business and apply for Roseville Rising
Are you ready to turn your passion for food into a thriving business?
Join Roseville Venture Lab for Roseville Rising: Food, a 10-week program designed for culinary entrepreneurs who are eager to launch their concept or strengthen and grow an existing food business.
You’ll gain insights from industry experts, develop a strong business foundation, and connect with a supportive community of like-minded innovators. Spots are limited, so now is the time to take the next step in your culinary journey.
Apply now

Supporting Roseville entrepreneurs
This Small Business Month, we recognize the impact of local entrepreneurs. Whether it’s a tech startup or a neighborhood restaurant, they fuel Roseville’s economy and create opportunity.
Starting or growing a small business? You don’t have to do it alone.
The City of Roseville is here to provide the support you need to be a successful small business. From licensing to permits, use our Small Business Portal to help you plan and launch your business. Or, accelerate your growth by participating in the Roseville Venture Lab’s business programs and events.
Get started

Draft environmental impact report released for Environmental Utilities operations center project
The Draft Environmental Impact Report (Draft EIR) for the proposed Environmental Utilities Operations Center and Resource Recovery Transfer Operation is available for public review and comment through Monday, June 22.
As part of the environmental review process, the City of Roseville will hold a public meeting on Tuesday, May 26, to receive oral comments on the contents of the Draft EIR.
Find out more about the proposed project, review the draft environmental report, and learn the options for sharing comments.
Learn more

Get ready for Mulch Mayhem
Looking to save water and keep your garden thriving this summer? Mulch Mayhem is back! Roseville water customers can pick up free mulch on Saturday, May 16, from 8 a.m. to noon at 9100 Foothills Blvd.
Mulch is a simple yet powerful tool for water conservation. Adding just 2-3 inches around trees and plants can save up to 30 gallons of water per 1,000 square feet while reducing evaporation, controlling weeds, and improving soil health.
Learn more about Mulch Mayhem

Growing the next generation of problem solvers
Join the League of Explorers at the Utility Exploration Center. This free, hands-on STEAM program for kids ages 7–11 turns local utilities into an epic adventure.
Each month, participate in a new utility mission for explorers to complete at home. Solar Sorcerers' mission kits are available for pickup, with live labs taking place on Saturday, May 30, at the Utility Exploration Center. 
Learn more and register

Big Trucks Summer is next month
Big Trucks Summer toddler tees are officially on sale and they’re made for your tiniest truck fans. Think big truck energy in small sizes, perfect for climbing, exploring, and showing off their love for all things loud and awesome.
Swing by the Utility Exploration Center to grab one before they’re gone. Make it part of the fun, check out the exhibits, and get your crew geared up early for the 10th anniversary of Big Trucks Summer.
Limited quantities. While supplies last.
Learn more

The work behind every tap, flush, and pickup
Every day in Roseville begins with quiet trust. Water flows when you turn the handle. The system responds without hesitation. A simple moment, backed by people, planning, and purpose. Behind every tap, every flush, every cart at the curb, there’s a commitment. Not just to keep things running, but to serve a community that depends on it.
Take a moment to learn more about the work happening behind the scenes in our community.
Learn more

Explore current job openings
Building Plans Examiner I/II
Client Services Supervisor
Dispatcher II
Police Code Enforcement Officer
Police Officer - Lateral & Academy Graduate
Police Systems Security and Compliance Technician
Principal Accountant (Internal Control Accountant)
Project Supervisor
Refuse Supervisor
Senior Accountant (Grants)
Senior Engineer - Recruitment Flyer
Senior Planner
Tree Trimmer I/II
 
Find more opportunities and sign up to receive job notifications at roseville.ca.us/jobs. Follow our new @team.roseville Instagram to explore our innovative and dynamic City culture and what it's like to be a part of #TeamRoseville.
Apply now
UPCOMING CITY MEETINGS
View meeting agendas and minutes
City Council Meeting - 6 p.m., Wednesday, May 20
Planning Commission - Thursday, May 14, meeting has been canceled.
Parks & Recreation Commission - TBD
Transportation Commission - 6 p.m., Tuesday, May 19, meeting has been canceled.
Public Utilities Commission - 6 p.m., Tuesday, May 26
Design Committee - Thursday, May 21, meeting has been canceled.
Senior Commission - 2 p.m., Wednesday, May 13
Economic Development Advisory Committee - 1:30 p.m., Tuesday, July 28
OPEB Trust Review Committee - 10:30 a.m., Tuesday, June 2
With the Roseville City Council Chambers at 311 Vernon Street currently under construction, please refer to your council and commission agendas for current meeting locations. 
Meetings can be viewed on the City’s YouTube channel.


311 Vernon Street, Roseville, CA 95678
(916) 774-5200 | roseville.ca.gov
        
Admin

Don’t Take the Bait on Phishing Scams

Information sourced from the Federal Trade Commission (FTC). 

Have you ever received a text or email warning you that something is wrong with one of your online accounts? Maybe it says your streaming account is about to be suspended unless you take action immediately. It might even include a link that claims to help fix your account’s problems. The message seems urgent and real. But is it?
Your first instinct may be to click the link to resolve the issue quickly. Don’t click. There’s probably nothing wrong with your account. In fact, it’s likely a phishing scam. Phishing occurs when scammers impersonate legitimate companies through emails or texts to trick you into giving up sensitive information.


Common Signs of Phishing Scams:
A phishing email or text might:
Claim suspicious activity: It says there have been log-in attempts you didn’t make — but there haven’t been.
Report a problem with your account: It claims there’s a problem with your account or payment information — but there isn’t.
Ask for confirmation of sensitive information: It asks you to confirm personal or financial details — but you don’t need to.

What Real Companies Won’t Do
While legitimate companies may contact you via email or text message, they won’t send links asking you to update payment information or account details through a link. Only scammers use these tactics. Even opening a suspicious link without entering any information can put you at risk, as scammers may install harmful malware on your device.

How to Stay Safe
Don’t click on links in unexpected emails or texts. If you’re worried something might be wrong with your account, contact the company directly using a verified method, such as a link or phone number you know is legitimate.
Report phishing: If you think you’ve accidentally shared sensitive information, take action quickly. You can:
Report the incident at IdentityTheft.gov and get a recovery plan.
If you clicked on a suspicious link, update your security software and run a scan to look for viruses and malware.

Where to Report Phishing Scams
Report the phishing attempt to the FTC at ReportFraud.ftc.gov.
Forward suspicious text messages to SPAM (7726).
Forward suspicious emails to the Anti-Phishing Working Group at reportphishing@apwg.org.

By staying alert and knowing the warning signs, you can avoid phishing scams and protect your sensitive information from cybercriminals.
Admin

AI-powered scams: The new face of fraud

By: The Roseville Police Department
 
 
Artificial intelligence (AI) is transforming the way we live and work, but it is also giving criminals powerful new tools to commit fraud. Scammers are now using AI to create highly convincing impersonations, making it harder than ever to tell what’s real and what’s fake. In 2024 alone, U.S. consumers lost more than $16 billion to cyber-enabled crimes, according to the FBI Internet Crime Complaint Center. Experts warn that AI-generated scams are expected to be one of the most significant fraud threats in 2026.

Unlike traditional scams, which often feature obvious red flags such as poor grammar or suspicious email addresses, AI-powered fraud is far more sophisticated. Criminals now rely on voice cloning, deepfake videos, and AI-generated messages to create urgent and emotional situations designed to trick victims. With just a few seconds of audio from a social media post, scammers can clone someone’s voice so accurately that it may sound indistinguishable from the real person.

Victims might receive a frantic phone call from what sounds exactly like a loved one claiming they have been injured or arrested and need money immediately. Others may receive a realistic video call that appears to be from a company executive requesting an urgent wire transfer. AI can also generate highly polished phishing emails that look identical to legitimate messages from banks, delivery services, or government agencies.

Common AI-generated scams
Voice cloning (Grandparent or relative scam)
Criminals clone a family member's voice using short audio clips found online. Victims receive a panicked call asking for immediate financial help.

Deepfake video calls
Scammers create realistic video calls impersonating business leaders, coworkers, or family members to authorize financial transfers or request sensitive information.

AI-powered phishing
Generative AI produces professional-looking emails and text messages in multiple languages that bypass spam filters and appear to come from trusted organizations.

Social media impersonation
Fraudsters duplicate social media profiles and use AI chat tools to hold convincing conversations with friends or followers, often promoting fake investment or cryptocurrency schemes.

Chatbot impersonation
Fake customer service bots trick victims into providing login credentials, account numbers, or financial details.

How to Protect Yourself
Create a secret code: Establish a family or workplace “safe word” to confirm identities during emergency calls.
Verify the source: If you receive a frantic message or call, hang up and contact the person directly using a known phone number.
Slow down: Scammers rely on urgency and panic to pressure victims into quick decisions. Take time to verify before sending money or sharing information.
Avoid clicking links: Instead, visit official websites directly.
Inspect details carefully: Look for subtle clues such as unnatural pauses in voices, unusual requests, or strange phrasing.
Report suspicious activity: If you believe you’ve been targeted, report it to the Federal Trade Commission or the FBI Internet Crime Complaint Center.

AI scams are evolving rapidly and are designed to bypass traditional warning signs by making fake interactions appear incredibly authentic. In today’s digital world, seeing and hearing are no longer proof that something is real. Awareness, skepticism, and taking a moment to verify unexpected requests can be the difference between staying safe and becoming the next victim of AI-powered fraud.
Admin

How to Tell What’s Real Online - by Neil deGrasse Tyson

In a world overflowing with opinions, clips, conspiracies, and AI-generated answers, how do you know what’s actually true? Neil deGrasse Tyson breaks down his personal checklist for navigating the modern information landscape—yellow flags, red flags, and why evidence-based thinking matters more than ever. From scientific claims and podcasts to clipped videos and industry commentary, Neil shows you how to separate signal from noise and think like a scientist in the digital age.
Admin

No Post Office on the west side - but 4 new drop boxes

From Scott Alvord, City Council Member...
Update on Post Office on the west side.
 
Our postmaster lives on the western half of Roseville so several years ago, I reached out to him to find out what it would take to get a new post office out here. He was very helpful, but he had no power to decide himself without the request coming from a federal office. But he explained what was needed.
 
Because postal service is a federal department, I had to start working with staff from Tom McClintock office, specifically Kim Pruett. She's good to work with. I asked what it would take to help get a PO and some blue drop-off boxes in western Roseville and she did some additional research. She got back to me explaining the details, so I talked to city staff, and they worked with Kim to draft a letter for our mayor to sign, formally requesting the new post office. Mayor Krista Bernasconi was all in to help. She signed it, sent it, and then we all waited.
We finally got word back that while our growth probably justified one, it would be very difficult to get one. But we were now on their radar.
But they could get us the blue drop-off boxes.
 
The Roseville Postmaster has received permission from the city and property owners to place new mailboxes throughout western Roseville at the below addresses.  They are also looking into placing more boxes as new developments throughout the city continue to expand.
 
Links to map locations:
1950 Blue Oaks
2310 Pleasant Grove
1771 Pleasant Grove
4080 Baseline
 
I haven't checked the locations to verify that they were installed but they were or will be soon.
Luckily, we have a UPS Store coming to the Plaza at Blue Oaks (by the new Raley's O-N-E).
 

Admin

Placer County Supportive Services Homes

From the City of Roseville, Planning Department...
 
The use of the home in question falls under the “supportive housing” model which is explicitly authorized by California State law. The same law also preempts local governments like Roseville from prohibiting such housing in their jurisdictions.  Supportive housing is defined as housing that is occupied by persons (including those with disabilities and families who are homeless) that are linked to onsite or offsite services that assist the residents in retaining housing, improving their health, and maximizing their ability to live.   This law requires the City’s zoning ordinance to allow supportive housing as a permitted use type in residentially-zoned areas.  The legislation has measures in place meant to regulate the operation of supportive housing to prevent negative impacts to neighborhoods.  While supportive housing is authorized from a zoning perspective, the City of Roseville can still regulate any negative conduct occurring on the property, including but not limited to criminal, nuisance, or building code violations, just as we will with any other property in that neighborhood, should such conduct ever arise.
 
One of the goals of Placer County’s Adult System of Care and Whole Person Care programs is to directly address the local need for affordable housing.  The program meets this goal by purchasing homes, providing supportive services and reducing homelessness. Residents share the home and work with case managers to set individual goals and be supported with life skills to aid their efforts to live independently within the community.  Only the most vulnerable homeless individuals are admitted to this Placer County program, including veterans, elderly, and those with multiple health problems. 
 
Placer County’s Whole Person Care refers clients to AMIH to be interviewed and hand-selected to participate in the program.  Please note that the persons occupying this supportive housing will all be Placer County residents.  Individuals with violent felonies within the last three years and registered sex offenders are prohibited from living in these homes.  Case managers work with the residents daily to address any problems they may be having, and will work closely with the tenants to modify any inappropriate behaviors that result in nuisances to neighbors.  AMIH has pledged to work diligently to be good neighbors and will modify the property as needed to provide more privacy for the tenants and surrounding neighbors. 
 
Please know that the City understands your concerns as a neighbor.  Feel free to contact me with further questions.  You may also contact Placer County’s Whole Person Care program at 530-889-7170 for programmatic questions as they are the Placer County Department running this program.
 
Admin

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